Monki Community Co-creation Chandeliers
Opportunity: Monki’s community had high engagement on social media and we saw the potential to test co-creation with our community.
Concept: Assorted weather-like lighting features that delight with their celebration of self care and feelgood statements. Text sourced from Instagram community.
Scope: One-off Test Store
Role: Inception and Project Ownership
Result: A previously dark store was rejuvenated with colour and light. Extensive coverage by local influencers and instagram fans.