Monki World
Monki’s first years spawned a series of revolutionary interior concepts; The Forest, the City and the Sea. After 10 years the concept had evolved into ‘Monki World’; a playful retail environment that balanced the otherworldly with commercial garment focus.
Scope: ca. 30 stores including market launches in to Russia and the Middle East
Role: Design Director
Outcome: A gentler expression for extended longevity. A move away from finite and landfill materials. Increased specification of recycled materials. Reuse where possible. Modular and freestanding elements for greater flexibility.